Soviet Advertising History

History of advertising: from the royalties to the Soviet era
Как «Кока-Колу» полюбили в

There's no way out of an obscure ad in Petersburg - it's on the walls of old palaces, on asphalt, on the lampposts. Nevsky's obsessed promoteers are trying to get a sheet every 20 metres. Advertisements in our town appeared in the middle of the nineteenth century.

In the Petropavlov Engineering House, it is now possible to take a walk on Petersburg-Petrograd-Leningrad, to look at shops and shops. The exhibition can meet the evolution of city commercials.

"What could be cheaper? What can be better? " is one of the first and easily memorable advertisements. It's probably impossible to find who and when he came up. This poster is being advertised by Papieros Medocca before the revolution. I wonder if they were released on Soviet time. During that period, they were advertised by the Papiros Medoch smokers of knowledge.

The mining of well-known Bojomi mineral water in the USSR began at the end of the nineteenth century. And there was an ad. Pay attention to the label. She's almost like she was in Soviet times. The bottles with this water seem different now.

Remember the famous poem of Cornea Chukovsky Telephone:

Then I called.


And with tears, he said:

♪ My sweet, good,

Send me some calories,

Me and my wife and Totosha.

The calories that Crocodil requested were made at the Triangle plant at the time of writing were called the Red Triangle. Prior to the revolution, it had the highest status of the Palace of His Imperial Majesty, always reflected in posters and booklets. At Soviet times, the Triangle became the Red Triangle.

In the first post-revolutionary years, there were no advertisements on Petrograd streets. It's not surprising, military communism, no trade, no advertising. But with the NepA offensive, it's coming back. And probably forever. In the pre-war time, the ad was very distinct. For example, a poster that advertises concentrates that allow lunch in 20 minutes. It's convenient that the lunch breaks at the enterprises were very short. And after work, it's not a sin and a drink. The Plakat calls on citizens to demand the products of the Glalykervodka.

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